The platform is rolling out a new feature that permits them to lessen the volume of AI-made videos appearing in their timelines. This move comes as the service announced that it now features over 1 bn AI videos.
Pilot Phase and Launch
This change is undergoing trials over the coming weeks before a global release. This development aligns with a surge in content created by AI, spurred by recent video-generation tools.
AI Content on Other Platforms
Studies have shown that almost 10% of the fastest-growing video streams on a popular video site only show AI-generated videos. A considerable share of this material is considered low-quality AI content, a phrase for inferior, factory-style content that is frequently absurd or bizarre.
“We know from our community that numerous viewers appreciate content produced via AI tools, ranging from AI artwork to science explainers, and we intend to provide users the power to see more or less of that, according to their own likes,” commented a spokesperson.
Scale of AI Content
The service announced that there are currently 1.3bn videos on its service identified as made with AI. Overall, more than 100 million media items are added to the app daily, making AI content a minor portion of its complete catalog.
User Control Features
Users will be capable of limit or boost the amount of artificial media they view by opening the “manage topic” option in the application and picking “AI-generated content”. Additional categories that can already be controlled under the setting cover current affairs, fashion, aesthetics, and movement.
Content Labeling and Policies
TikTok’s guidelines mandate users to identify convincing AI-made content, and it forbids malicious fake videos of well-known individuals or crisis events. Any authentic-looking AI video that is not labeled can be removed under its community policies.
Additionally, the app will now attach an AI-generated watermark to content made using its own AI tools, or flagged by an cross-platform project for recognizing AI-generated material. This measure is aimed to stop users from seeking to bypass the disclosure requirement.
AI Literacy Programs
TikTok is furthermore launching a two million dollar awareness program for experts and groups to create learning resources about using AI responsibly. This project will assist non-profit groups focused on educating computer science.
Platform Protection
The platform has supported its moderation strategy, following discussion over proposals to make redundant hundreds of review team members in the UK. It is expected to eliminate 439 jobs in its user protection department in the UK capital, with labor groups and internet security professionals raising concerns that staff are being displaced by automated systems.
A senior executive clarified that human moderation would continue to be important, but automated tools can safeguard staff by eliminating the most distressing content before it gets reviewed by humans. The platform reported a significant reduction in disturbing and violent content handled by human moderators over the previous year due to intervention by its automated systems.
It is vital to combine staff and AI to ensure user safety,” the executive stated. “We’ll have staff as part of that process, but we also think it’s highly necessary to minimize viewing of dangerous material as quickly as possible, which is where a significant AI assistance is proving valuable process content quickly.”